PIMPRI CHINCHWAD EDUCATION TRUST'S
S. B. PATIL INSTITUTE OF MANAGEMENT, PUNE
NBA Accredited | NAAC Accredited | AICTE Approved | Permanently Affiliated to SPPU, Pune | Approved by Govt. of Maharashtra
MBA 2 Year Full Time Program NBA Accredited and NAAC Accredited

Mr. Rishikesh Kumar


SBPIM Best business management school in Pune university
Assistant Professor
Faculty Marketing
Pursuing Ph.D in Marketing Management from Savitribai Phule Pune University ( SPPU ) . He has an experience of 11 years in teaching and industry. His area of Interest is Marketing. He has authored Services Marketing book for MBA Marketing Students Under Savitribai Phule Pune University ( SPPU ).

 

PUBLICATION IN INDIAN JOURNAL :

1) Rishikesh Kumar. November (2020), “Consumer Behaviour Towards Organic Food Products : A Theoretical Perspectives ”, JUNI KHYAT ISSN: 2278-4632, UGC Care Group I Listed Journal Vol-10 Issue-11 No.02 November 2020, IMPACT FACTOR : 6.625. Page No: 176-182

2) Rishikesh Kumar,(2018). “Event Management-A Source of Employment”, January 2017-18. ISSN -2457-0354.

Research Papers in Conference Proceedings:

1) Rishikesh Kumar,(2019) Agribusiness Scope & Opportunities in India. at Indian Council of Agricultural Research (ICAR), Umiam. Meghalaya

2) Rishikesh Kumar,(2019) Green Marketing- Challenges and Opportunities in India. ISBN: 978-93-89529-36-4

3) Rishikesh Kumar,(2019) Social Media Marketing : Platform & Its Impact. ISBN: 978-81-922746-9-0

4) Rishikesh Kumar,(2018) Event Management:-Skills, Qualities & Growth in India. ISBN: 978-93-87665-23-1

5) Rishikesh Kumar,(2018) A Study on the challenges faced by Entrepreneurs in India. Conference Proceedings on Economic Reforms In India-Truths And Myths. ISBN: 978-81-922746-8-3

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Chapters in Edited Book:

Rishikesh Kumar, (2017-18). A Study on the Benefits & Challenges of Green Marketing in India. Sustainability: For a better Tomorrow. ISBN: 978-81-922746-7-6

Books:

Rishikesh Kumar (2018). Services Marketing. Thakur Publication. ISBN:978-93-87093-96-6

Rishikesh Kumar (2015). Services Marketing. Thakur Publication. ISBN: 978-93-5163-346-4

Best HOD Award 2015 at Alard Institute of Management Sciences, Pune

Best All -Rounder Teacher 2014 at Alard Institute of Management Sciences, Pune.

Best All -Rounder Teacher 2013 at Alard Institute of Management Sciences, Pune.

Best All -Rounder Teacher 2011 at Alard Institute of Management Sciences , Pune

Pursuing PhD from Savitribai Phule Pune University ( SPPU ),Pune

Masters in Marketing Management ( MMM ) , Savitribai Phule Pune University ( Formerly University of Pune) 2010

B.A ( Hons.) History from University of Delhi , 2004

1) Corporate Training on Effective B2B Sales and Marketing for Trigon Enterprises Pvt. Ltd. on the topic “ Effective Marketing Communication ” on 30th January 2021.

2) Conducted Session on “ Power of Networking & Team Building “ for the employees of Accurate Powertech India Pvt. Ltd on 29th August,2019

Participated as a Resource Person & Expert Lectures Delivered:

1) Invited as a GuestSpeakerto deliver a session on "Segmentation, Targeting, Positioning ( STP) & Branding" for the benefit of startup's, Incubatees& students on 28 February 2022organized by Agri Business Incubation (ABI) Centre of Indian Council of Agricultural Research (ICAR) - National Academy of Agricultural Research Management (NAARM), Hyderabad, India.

2) Invited as a GuestSpeakerto deliver a session on "Market Survey : Tools & Techniques" on 26 February 2022for the students of Veterinary College, Mumbai by Maharashtra Centre for Entrepreneurship Development ( MCED ) Nashik, Maharashtra, India.

3) Conducted an online session on “Entrepreneurial Competencies for Successful Businesses” for the students of MBA- 1st year (Batch 2021-23) of SSR Institute of Management& Research, Silvassa on 22 January 2022.

4) Delivered Motivational Talks for the students of Students of MBA - 1st year of Indira College of Engineering & Management (ICEM), Pune, Maharashtra, Indiaon 10 January, 2022.

5) Invited as a Guest Speaker to Conduct a Workshop on “Creativity & Innovation” for engineering students of BharatiVidyapeeth's College of Engineering, Lavale, Pune, Maharashtra, India on 31th December, 2021.

6) Invited as a Panelist for the Roundtable Exclusive Talk show "Sharing is Caring" with Global Educators on Thursday, 30th December 2021 organized by 21ST DIGI Skillz, Nigeria.

7) Invited as a GuestSpeaker by North East Agriculture Technology Entrepreneurs Hub ( NEATEHUB ), An AIC- AAU Incubator, Assam Agriculture University, Jorhat, Assam to deliver a session titled "GTM Strategy " for New Cohort of Start-up Entrepreneurson 21st December 2021.

8) Invited as a GuestSpeaker by M U College of Commerce, Pune to deliver a session titled "Creativity and Innovation " for Business Entrepreneurship Students on 20th December 2021.

9) Invited as a GuestSpeaker at 5th National Management Summit and Research Conference 2021 (NMSRC 2021) on the theme ‘ Sustainability in Management – Global Perspective’ on organized by International School of Management (ISM), Patna, BIHAR on 18th December 2021.

10) Invited as a GuestSpeaker by the Institute For Policy Research in Economics, Management and Social Development (IPREMS), Berhampur, India.to deliver a session titled "The Power of Personal Branding" on 12th December 2021.

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